Chineham Business Park – Signage Refresh

The following case study is just one element of a signage contract that had been awarded to Digital Factory by the management team at Chineham Business Park in Basingstoke, Hampshire. This involved refreshing and updating the way-finding signage all around the park.

This item was possibly the most challenging part of the brief.

We had to come up with a suitable design for a large park way-finder sign, which would indicate the names and locations of all of the buildings on the site. This would greatly assist visitors and couriers when looking for a particular business address.

It was to be located alongside an existing lay by to allow visitors to park safely, walk to the sign, and quickly identify the location that they were looking to visit.

The first of the images shows the initial concept and scale of the structure required. The final size was decided to be 3.4m wide by 2.8m high, and the design agreed upon.

As this was to be a permanent fixture, the structure required a fabricated steel frame, which would need to be set in concrete.

The frame, powder coated in the corporate red, was duly constructed, and lowered into previously dug location holes by crane, ready to be set in concrete.

Once set in it’s final position aluminium panels were attached front and back to cover the whole framework.

Our install team then carefully applied self-adhesive vinyl graphics, printed on our roll fed Durst Rho 320, to the blank panels until the sign was complete.

All materials, off cuts and any waste was cleared from the site and the way-finder was ready for its’ first visitor.

Managing Director – Cyrus Norton:

New Business Development Manager – Jeremy Hadlow:

Senior Graphic Designer – Garry Hadlow

Standing proudly in front of the finished sign.

Job well done !